SEP the brand

Crafted in Jordan. Shipped worldwide. Free shipping on all orders above $225

Jordan and Gulf Countries

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THE GIFT EDIT

BEST SELLER

GRAY & GRAY

THALIA KEFFIYEH

56.000 JD

GRAY CASHMERE ZIPPER HOODIE | CLASSIC CUT RIBBED CUFFS AND WAIST

GRAY CASHMERE ZIPPER HOODIE | CLASSIC CUT RIBBED CUFFS AND WAIST

462.000 JD

KHAKI ON ECRU

LEATHER SHOULDER STRAP

100.000 JD

GIULIA SCRUNCHIES | SET of 6

GIULIA SCRUNCHIES | SET of 6

35.000 JD

WHEN ITALIAN STYLE BLENDS WITH PREMIUM MIDDLE-EASTERN CRAFTSMANSHIP

SEP offers luxury lifestyle accessories to conscious shoppers

ALL KEFFIYEH

Home Collection

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Pretaporter & Accessories

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CASHMERE ACCESSORIES

ALL SHAWLS

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Handbags & Clutches

MARY MAGDALENE

MARY MAGDALENE

It was an incredibly rewarding experience working with the team of artisans at SEP - their talent far surpassed my expectations. We sent designs and threads to Jordan and what came back were these amazing hand stitched embroideries that had an incredible subtlety and beauty; the result of each woman’s unique creativity and skill. The work had a quality that we couldn’t have found anywhere else and it became a key part of our creation of the ancient world of the film

Jacqueline Durran, Academy Award Winning Costume Designer

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Steve Sabella at SEP Berlin: Elsewhere, Everland, and the Freedom to Imagine
Posted on November 29 2025

Steve Sabella at SEP Berlin: Elsewhere, Everland, and the Freedom to Imagine In our SEP Berlin store in Prenzlauer Berg, craft and contemporary art meet for a rare moment: we...
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What a Berlin Fashion Show Revealed About Culture, Grief, and Memory: on cultural appreciation, appropriation and evolution
Posted on September 30 2025

What a Berlin Fashion Show Revealed About Culture, Grief, and Memory On May 24th, a fashion show at 90mil in Berlin brought together designers from across the SWANA region and...
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The First-Ever SEP Dress — Unveiled at Wembley for Together 4 Palestine
Posted on September 24 2025

Together 4 Palestine — Wembley The First-Ever SEP Dress, Made at Jerash “Gaza” Camp Heritage in motion: created entirely in the Camp and worn by Mary Nazzal on the Wembley...
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Discover our Cumin & Myrrh Stories

Discover SEP — the ethical fashion brand reimagining the keffiyeh as a modern, minimalist accessory. Hand-embroidered by refugee artists. Designed to be worn with meaning and style.

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